We help brands make well-informed decisions driven by in-depth market intelligence and research. Let us equip your marketing team with the product evaluation, comprehensive know-how of the target audience, and extended SWOT analysis. This critical research will make you understand your position in the marketplace and flourish like no other. You will have an understanding of your competitors, as well. This will help you strategize your business better for an overall result. However, there is a stark difference between market intelligence and market research.
What is Market Intelligence?
It is referred to as the data-based groundwork done by any company for a specific market to egg on their business decision and growth strategy. Didn’t understand?
By collecting, analyzing and calculating all sorts of data that your business needs, market intelligence helps get you a holistic report of how and why your brand isn’t working if it is failing in some way. Global Industry Reports helps your business gather this information from various sources viz. problems in the specific existing market, surveys, logs, manufacturers, distributors, social media accounts, clients, websites, etc. When you are on a business or running one, it gets difficult to keep track of everything alone, and these are the main things one should keep their eyes on.
A bit about Market Research
Market Research stands for the goal that your business desires to achieve. Where Market Intelligence is more business prospect centric, Market Research focuses on customer preference. With the help of polls, forms, surveys, questionnaires, field trials and focus groups, the professionals collect the necessary information. No wonder without sales, all research is just paperwork. With relevant Market Research, we can help you influence your potential audience’s purchase decision. You will be able to keep your old clients and promise them a loyal and trustworthy journey.